At Ace Jewelers we are proud to have become the exclusive retail partner in the Netherlands for Sartory Billard.

Founded in 2015 by Armand Billard, Sartory Billard has earned a devoted following among collectors forits distinctly human touch. The brand is best known for its Bespoke Collection, which empowers eachclient to shape their own watch through direct dialogue with the maker—from case materials and dial textures to custom inscriptions and guilloché patterns. Alongside this, Sartory Billard also offers a carefully curated Edition Collection: a series of strictly limited, pre-configured watches that reflect the brand’s unique design language and artisanal flair.

Sartory Billard watches will be available in stock for direct discovery at Ace, complemented by hands-on consultation for bespoke commissions.