Yesterday marked the 21st occasion of the Grand Prix d'Horlogerie Geneve, one of the watch industry's most prestigious award shows. A total of 19 prizes were awarded in categories from the “Aiguille d’Or” Grand Prix to categories such as best chronograph watch and best jewelry watch. At Ace Jewelers, we are proud and humbled to represent no less than three of the winning brands. Congratulations to Bvlgari, Zenith and TUDOR for taking home trophies in three of the most hotly contested categories!
The GPHG was founded in 2001 as a public interest organization by the Republic and Canton of Geneva, the City of Geneva, the Musée International de l'Horlogerie / International Museum of Horology (MIH) in La Chaux-de-Fonds, the Geneva Laboratory of Horology and Microengineering (Timelab), and the Edipresse group. What started out as an event for industry insiders has since grown out to be a highly prestigious award show that's extensively covered by magazines, blogs, and other media outlets.
This Aiguille d’Or price is without a doubt the most prestigious award of the entire show. This rewards is for the best overall watch among all categories (Best in Show). It is also deemed the most representative of the watch industry as a whole. This year, the Aiguille d'Or was awarded to Bvlgari for its Octo Finissimo Perpetual Calendar, a ground-breaking and record-setting watch that has 408 components housed in a case with a height of just 5.80mm. Congratulations, Bvlgari!
'A great emotion, you know, for all the Bvlgari team of more than 400 colleagues in Switzerland. It's really like a life time achievement. Also because Bvlgari is an Italian company, it's known as a jeweler. Even so, as a jeweler we started making watches in 1919, so more than one century ago. But however, to win the Aiguille d'Or means that we are now fully recognized, at an old age, as a pure Swiss watchmaker - which obviously is great for all the team and the brand', said Jean-Christophe Babin of Bvlgari.
The chronograph is one of the most popular complications for wristwatches, and as such the Chronograph Watch Prize is one of the hottest categories with the GPHG. Amongst this year's entries were watches such as the IWC Pilot's Watch Chronograph, the Breitling Premier B09 Chronograph, and the Tudor Black Bay Chrono. It was however Zenith who took home the prize for its Chronomaster Sport, a watch that we're big fans of. This sleek and modern take on the iconic El Primero chronograph is powered by an El Primero movement with a central seconds hand that makes one rotation every 10 seconds!
Upon winning the prize, Julien Tornare of Zenith said 'The Chronomaster Sport, it's part of a legacy that we've had since the late sixties; since 1969. And we have been reinterpreting all the codes, all the aesthetics to make it a very contemporary one. It's a chronograph measuring the 1/10th of a second. And for the first time in a chronograph, you can basically read the 1/10th of a second on the bezel, so it's a very easy and convenient watch to use. So yeah, a fantastic piece'!
Whilst many of the watches entering the GPHG have eye-watering price tags attached, the Petit Aguille is a category that's open to watches with a retail price between CHF 3,500 and CHF 10,000. THis years entries included watches such as the Breitling Top Time Deus Limited Edition and Louis Erard's great Le Régulateur made with Vianney Halter. The final winner however was TUDOR with the Black Bay Ceramic, a METAS-certified take on the Black Bay dressed in matte black ceramic. Well done TUDOR!
Once more - huge congrats of Team Ace to all the winners!